Sarika Persaud

Artist Couture

Intro //

As a freelance designer at Artist Couture, I had the privilege of designing the brand's packaging for various collections and marketing efforts. Founded by renowned makeup artist Angel Merino, Artist Couture is a brand synonymous with innovation and luxury.

The Ethereal Bloom collection seeks to evoke a sense of serenity, beauty, and transcendence. Inspired by the delicate nature of flowers and the ethereal quality of angels, the design aesthetic aims to create a collection that is both visually stunning and emotionally uplifting.

The Love Sprung collection aims to capture the essence of youthful energy, romantic excitement, and a touch of rebellion. Inspired by the vibrant energy of young love, the design aesthetic is bold, playful, and unapologetically romantic.

The Holiday Collection aims to evoke feelings of joy, warmth, and festive cheer. Inspired by the magic of the holiday season, the design aesthetic is luxurious, elegant, and filled with festive details.

To promote our latest product launches, I crafted visually striking website banners and engaging newsletters that aligned with our brand's aesthetic and messaging. My goal was to capture the attention of potential customers, entice them to explore our products, and ultimately drive sales. By collaborating with influencers and other brands in our industry, we were able to reach a wider audience and create buzz around our launche

Team

Freelance Designer, Artist Couture